{"id":1231,"date":"2018-09-21T14:27:11","date_gmt":"2018-09-21T19:27:11","guid":{"rendered":"http:\/\/www.n-focus.com\/?p=1231"},"modified":"2020-07-14T10:33:22","modified_gmt":"2020-07-14T15:33:22","slug":"proposed-new-rule-about-premiums-in-marketing-mail","status":"publish","type":"post","link":"https:\/\/www.n-focus.com\/~nfci\/index.php\/2018\/09\/21\/proposed-new-rule-about-premiums-in-marketing-mail\/","title":{"rendered":"Proposed New Rule About Premiums in Marketing Mail"},"content":{"rendered":"<p>USPS reviewing rule change to limit Marketing Mail content to only paper-based printed matter.<\/p>\n<p>The United States Postal Service recently announced that it is considering amending the Domestic Mail Manual and revising content standards for Marketing Mail.&nbsp; The proposed change would limit the content of all Marketing Mail to only paper-based\/printed matter; no merchandise or goods will be allowed regardless of &#8216;value&#8217;.&nbsp; The rule would affect all categories and classifications from letter to flat, profit or non-profit, and regardless of level or sortation.<\/p>\n<p><img loading=\"lazy\" class=\"alignleft wp-image-2098\" src=\"https:\/\/www.n-focus.com\/~nfci\/wp-content\/uploads\/2018\/09\/Letters.jpg\" alt=\"\" width=\"320\" height=\"174\">The proposed standard would essentially eliminate the option for mailers to include premiums with their mail piece while using the&nbsp; Marketing Mail rates.&nbsp; Nonprofits often include premium items such as notepads, stickers, or medallions in their mail pieces to improve response rates.&nbsp; Mailers would be forced into other mail classifications such as Priority Mail or Parcel Select in order to continue including the premium items if the rule goes into effect.<\/p>\n<p>The USPS has set a deadline of October 22, 2018 for comments for and against the rule change.<\/p>\n<p><a href=\"mailto:sales@n-focus.com\" target=\"_blank\" rel=\"noopener noreferrer\">Contact<\/a> your Account Manager with any questions you may have.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>USPS reviewing rule change to limit Marketing Mail content to only paper-based printed matter. The United States Postal Service recently announced that it is considering amending the Domestic Mail Manual and revising content standards for Marketing Mail.&nbsp; The proposed change would limit the content of all Marketing Mail to only paper-based\/printed matter; no merchandise or [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[7,12,20,24],"tags":[42,49],"_links":{"self":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts\/1231"}],"collection":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/comments?post=1231"}],"version-history":[{"count":2,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts\/1231\/revisions"}],"predecessor-version":[{"id":2548,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts\/1231\/revisions\/2548"}],"wp:attachment":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/media?parent=1231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/categories?post=1231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/tags?post=1231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}