{"id":844,"date":"2018-04-30T10:56:09","date_gmt":"2018-04-30T15:56:09","guid":{"rendered":"http:\/\/www1.n-focus.com\/?p=844"},"modified":"2020-07-14T10:20:29","modified_gmt":"2020-07-14T15:20:29","slug":"direct-mail-and-automotive-dealers","status":"publish","type":"post","link":"https:\/\/www.n-focus.com\/~nfci\/index.php\/2018\/04\/30\/direct-mail-and-automotive-dealers\/","title":{"rendered":"Direct Mail And Automotive Dealers"},"content":{"rendered":"

Direct mail continues to be an important marketing option for new car dealers.<\/h4>\n

The average new car dealer spent over $575,000 on advertising in 2017 with 7.2% being earmarked for direct mail, according to the recently released NADA Data report.<\/p>\n

NFocus offers several data solutions to maximize any automotive direct mail campaign.<\/p>\n

* Automotive Direct<\/strong> – Comprehensive database of automotive owners available with over 150 million records.  Selection options include Make\/Model\/Year and households In-Market to purchase a new vehicle in the next 60 days.  Access the Automotive Direct database 24\/7 on the Listcounts<\/a> data portal.<\/p>\n

\"\"* Buy Back Campaigns<\/strong> – Append trade-in values to lift engagement with your print campaign.<\/p>\n

* Complete Data Options<\/strong> – Choose from household demographics, financial selects, or saturation to build the right list for the right audience.<\/p>\n

* Postal Optimization<\/strong> – Our postal processing experts are here to help you maximize your postal savings.<\/p>\n

* Match Back Analysis<\/strong> – Review engagement to improve future campaigns with custom match back reporting.<\/p>\n

Contact your Account Manager<\/a> today for more information on the NFocus automotive data opportunities.  Or login to your Listcounts<\/a> account to access the Automotive Direct data file.<\/p>\n","protected":false},"excerpt":{"rendered":"

Direct mail continues to be an important marketing option for new car dealers. The average new car dealer spent over $575,000 on advertising in 2017 with 7.2% being earmarked for direct mail, according to the recently released NADA Data report. NFocus offers several data solutions to maximize any automotive direct mail campaign. * Automotive Direct – Comprehensive database of […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,10],"tags":[25,27,46],"_links":{"self":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts\/844"}],"collection":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/comments?post=844"}],"version-history":[{"count":2,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts\/844\/revisions"}],"predecessor-version":[{"id":2536,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/posts\/844\/revisions\/2536"}],"wp:attachment":[{"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/media?parent=844"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/categories?post=844"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.n-focus.com\/~nfci\/index.php\/wp-json\/wp\/v2\/tags?post=844"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}